The True Value Proposition Behind Track & Trace
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Track & Trace is often reduced to the regulatory side of it: DSCSA, FMD... - Tagging packaging is a "tattoo" that travels through, and "sees", the whole supply chain.
As such, they can bring services to each pit stop along the supply chain - Primary packaging has a special seat as it also "sees" the patient, and thus opens the way to embarked services to patients and HCP's.
We will illustrate some of these services and their corresponding business models.
