Industry Case Study | Designing Patient-centric Pharmaceutical Packaging: Key Insights from an Industry-based Research Study
Information
Relevant trends that emphasize why patient-centered pharma packaging is necessary
Important needs of patients in relation to the use of pharma packaging for self-care and medication management at home.
Insights from a research study with pharma companies and start-ups on how they understand patient needs and intend to fulfil those needs through patient-centered packaging design
Lessons learned, challenges, and common practices when developing patient-centered packaging
